2010年7月26日星期一

The current children's products industry

"Cartoon Carnival" of exploration clouds thorns. When many people watching this mode, when a new children's products industry marketing mode terminal came into being --- Life Hall.
Recently, Children's Products Co., Ltd. in the Hornet's new conference, as a latecomer plate Jinjiang shoes, Hornets of this conference, the original is not of concern for the industry. Surprisingly, in this are not as concerned about the conference, the Hornets launched its own "Children's life," the living museum, children's clothing, toys, stationery and other supplies was introduced in which other children.
Similarly, the beginning of spring, many second and third tier cities in China, if a sudden increase ** Ye blooming like dozens of children living museum full of Friends.
This year, the Friends will be enough to increase focus on small and medium sized cities in the second and third line of children living museum, the shop closer to living areas, medium size, but certainly the mass consumer shopping * You * first choice, with strong margins.
To enhance the confidence of agency franchiser, full of Friends in 2010 Added more products, foot Hall of Friends of the lives of children 0 to 16 years for the population provide one-stop shopping services to children's shoes, clothing-oriented secondary toys, school bags, stationery and other products category, through a wide range of store profits system to ensure single-store franchisee in good profit.
At the same time, including the Golden Gateway and other companies including a number of Quanzhou, also are interested in children's products through a combination of several types to create their own "children living museum" system, there are indications, "Children Living Museum" concept is in Quanzhou children's products industry to rapidly diffuse to open, children's shoes, children's clothing and other children's products terminal change in the situation, quietly forming.

No one can deny that our children and young people have experienced the era of comic books, at the same time, Altman, Mickey Mouse and other cartoon images of children's products industry occupation, almost all of the children's clothing, shoes cartoon image of the brand is . However, the popularity of a few years, some enterprises do not rely solely on a cartoon image of everything, everywhere.
The current children's products industry is facing a domestic market with * Gong * under the theme, some enterprises have started to give up "all the comics, will be able to sell" the old concepts, but focus on the brand. This is a new starting line, not only quality control, but also an a * Xing * technology and innovation. "Children Living Museum" is in this context, emerged. As a "living museum" of the emergence of the terminal model, children's shoes, children's clothing, toys and bags are being integrated into the same roof.